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Many hospitals and health systems are increasingly frustrated with the inaccurate contact information that turns up in Google searches for their facilities. But they're even more annoyed with the unwieldy and often ineffective process required to correct it.

If you plan on attending the Social Media Summit hosted by Mayo Clinic next week get ready to experience your Twitter feed “in real life,” as one speaker puts it.

The East Coast earthquake is just one in growing cadre of events where social media has become part of the response.

One day after a 5.8 magnitude earthquake struck Virginia, two new surveys by the American Red Cross suggest that the uptick seen on sites such as Twitter and Facebook is part of a growing trend of Americans turning to social media in response to emergencies.

Hospitals aren’t taking advantage of the opportunities Facebook creates to better engage patients, build healthcare communities or develop their brands, according to a new study.

As more organizations join the social media sphere, it's important that they know how to "mitigate the risks while maximizing the rewards," according to the authors of a new white paper. This is especially true in the healthcare arena, where issues such as patient privacy and HIPAA can weigh heavily on all involved.

According to a new study, just one in three hospitals or health systems has a formal social media plan in place – something researchers say is key to using such media successfully.

As with anything on the Web, Twitter has its security issues – and hospitals have to be on the alert.

Social networking is taking off and experts say hospitals shouldn’t be left behind.